Insights Into the Tattoo Industry: An Interview with Sara of Bone & Blossom

Sara, the owner of Bone & Blossom Tattoo Shop in Lombard, Illinois, recently sat down with a high school student from St. Charles East High School to discuss her journey, challenges, and advice for aspiring tattoo artists. Here are some highlights from the insightful interview with Sara.

Bone & Blossom owner sara

An Interview with Sara, Balancing Art and Business

When asked about her biggest struggle as a tattoo shop owner, Sara shared that balancing her dual roles as an artist and a business owner is the most challenging aspect. Beyond creating designs and tattooing, she’s also responsible for managing operations, marketing, and supporting her team. “It can be tough to divide my time between focusing on my own art and ensuring the shop runs smoothly,” she said. This balance is a constant work in progress, requiring dedication and careful time management.

Building a Standout Portfolio

Sara’s advice for aspiring artists is to focus on developing a portfolio that reflects their natural style. “Even if your style is similar to others, the way you create art is unique to you,” she explained. Clear, high-quality photos of your work are also essential, as they allow potential clients and mentors to appreciate your technique and range.

Practicing and Developing Good Habits

For new tattoo artists, Sara emphasized the importance of a strong apprenticeship. “Find an experienced mentor who can teach you every aspect of tattooing,” she advised. She also highlighted the critical habit of preventing cross-contamination, such as knowing when to change gloves and maintaining a sterile workspace. Working in a group setting can further enhance learning, offering opportunities to observe others and receive guidance from peers.

Education and Training for Tattoo Artists

While formal education requirements for tattoo artists vary by location, Sara noted that a strong art background is invaluable. Many artists attend art school to build foundational skills in design and composition. However, the most crucial step is securing a good apprenticeship. Sara’s own journey, which included earning a BFA and working under renowned mentors, underscores the value of both formal education and hands-on training.

Trends and Popular Styles

In the Chicago area, black-and-gray and linework tattoos are highly popular, but colorful designs remain in demand. Sara shared that botanical and floral tattoos, particularly birth flower designs, are especially trendy. Clients often personalize these designs by combining flowers with other elements, such as initials or symbolic imagery.

Marketing and Community Engagement

As a newer shop, Bone & Blossom has focused on building its clientele through both appointments and walk-ins. Sara participates in local events like the Lombard Wine Walk and collaborates with the Chamber of Commerce. The shop also leverages social media, Google reviews, and its website to connect with clients. Hosting events, such as their grand opening and anniversary celebrations, has further helped raise awareness and foster a sense of community.

Advice on Pricing and Differentiation

When setting prices, Sara emphasized the importance of fairness and transparency. For beginners, mentors usually determine pricing based on skill level. As artists gain experience, they can gradually increase their rates, taking into account their efficiency and expertise. Sara also advised aspiring artists to differentiate themselves by staying true to their unique style and treating clients with respect.

Certifications and Influencers

In Illinois, tattoo artists need a Bloodborne Pathogens Certificate, which must be renewed annually. Sara also recommended looking to reliable influencers and resources, such as the “Fireside Tattoo Podcast” and artists like @wild.isley.tattoo, for ongoing education and inspiration.

Starting a Tattoo Career

For high school students considering a career in tattooing, Sara’s advice is to focus on honing their art skills and exploring their personal style. “Don’t rush into this career—it’s challenging but rewarding if you’re serious about it,” she said. Building connections within the tattoo community and seeking out a quality apprenticeship are crucial steps toward success.

Supporting Growth in the Shop

Sara’s dedication to her team extends beyond providing a workspace. She offers advice on client communication, promotes artists on social media, and organizes events to help them grow their clientele. Regular art critiques and continuing education opportunities also ensure that her team continues to refine their skills.

From balancing the demands of business ownership to inspiring the next generation of tattoo artists, Sara’s journey reflects her passion and commitment to her craft. Bone & Blossom Tattoo Shop is more than a studio; it’s a space where art, community, and growth come together.